News

HOUSE OF GANT PARTY

On the 13th of October we welcomed our friends at the House of GANT party at the Museum of Moscow. We would like to thank all the guests and especially Vitaly Kozak who made this evening truly exceptional.

13.10.2016

PUBLIC TALK AT BARBOUR STORE

Upside arranged a public talk with Alex Dubas on the first day of October Barbour. The renowned radio host and traveller shared charming stories about Scotland and described some of its amazing traditions.

01.10.2016

LIMITED EDITION OF UPSIDE SUMMER BAGS

This Summer Upside has released its limited edition of bags filled with skin and hair care products from the beauty brands of the agency. A set of original postcards has also been developed to celebrate the brightest season of the year. The bags were distributed among influencers. The opportunity-to-See has reached 2,5 million, and thats just the beginning.

INFLUENCER RELATIONS FOR KENGURU

This year Kenguru, the Russian chain store of designer clothing and equipment for pregnancy and children, is celebrating its 20th anniversary. On this occasion, Kenguru has launched a 10-week fashion marathon supported by the most influential mommies and mommies-to-be of the Russian Instagram. Upside is in charge of the complete Influencer Marketing scope.

GEOX HAS CHOSEN UPSIDE TO LEAD ITS SMM IN RUSSIA

Upside and Geox have enhanced cooperation and added SMM to the regular PR scope

GEOX AW 17 PRESS DAY

Geox presented the A/W collection to Russian journalists and bloggers. Among the main innovations: Nordplus jackets for strong frost and the enlargement in the kids range breathable jackets and Nebula sneakers.

25.05.2016

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