News

Renewed brand identity for Sportown

We love the new visual identity of Sportown, the largest fitness center in Southeast Moscow. Check out the link for the case study.

10.2018

EXTENDED SCOPE OF SERVICES FOR GEOX

Effective October 16 2018: we expand cooperation with our long-time partner and client, the Italian brand Geox. PR, SMM, event marketing and content management have been completed by paid promotion on social media.

01.10.2018

DOCKERS NEW COLLECTION LAUNCH AT UPSIDES SHOWROOM

In August the American brand Dockers announced cooperation with Upside, and in September we hosted a cozy brunch for fashion editors to present the current collection. The event was held at Upsides showroom where all the novelties are presented: soft flannel shirts, warm knitwear and, of course, khaki pants, famous all over the world for their quality and comfort. For more information on the collection, please refer to Anelia Ruzho, Sr Fashion PR manager.

14.09.2018

TERVOLINAS FIRST STORE TO FEAUTURE CONTEMPORARY INTERIOR DESIGN

In September Tervolina remodeled its first location to an updated contemporary store design, inspired by Piet Mondrian. Within the restyling framework, we created trendy shopping bags and staff uniform, and hosted key mass media representatives and loyal digital influencers at the grand opening.

13.09.2018

UPSIDE'S PERFORMANCE MARKETING TEAM AUGMENTATION

We have recently celebrated 5 new business wins in performance marketing and web development and significantly enlarged our digital team. Upside will keep focus on multifaceted campaigns, including those focused on lead management. Please contact Anna Musaelyan, Managing Partner, for details on the scope of digital services.

10.09.2018

KISS PAYOT CHALLENGE

Check out the new case on Kiss Payot Instagram challenge. The total number of participants reached 305 with 89 GIFs in the longest chain of air kisses. Follow the link for more details.


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