News

Digital collaboration of Xiaomi & Yandex.Taxi

At the end of December Xiaomi and Yandex.Taxi run a social media contest offering prizes by both of the brands. Upside was in charge of influencer marketing activities and resulted in 3,8 mln outreach.

09.01.2019

Social media marketing for Lumene Russia

Check out our award-winning case study to discover SM solutions we've produced for Lumene in 2018.

Geox media day

The Italian brand Geox introduced its new collection to the Russian media and opinion leaders. The launch took place in Royal Studio mansion, and as always, got everybody's attention: the S/S collection offers jackets and footwear with extra level of air permeability.

26.12.2018

Upside’s workplace on Sostav.ru

One of the top marketing media in Russia visited our new office to release a review on the interior design and workplace culture. Follow the link to read the article

21.12.2018

Brand identity for Grand Hills residential estate

We are delighted to share the results of our creative collaboration with Grand Hills, a mid-range residential estate in Krasnogorsk. The brand identity was to address relatively young and trendy customers

Multifaceted campaign for VernadSky residential estate

This case study shows how efficient and prompt in dealing with client requests we are. Within one week we developed a web page, brand identity, planned and launched a multifaceted campaign to generate leads and awareness, as well integrated IP-telephony with the call tracking, CRM and real estate sales platforms to build a holistic sales pipeline.


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