About us

UPSIDE is a communication agency providing an integrated approach to PR, Event Management, Media Service, Digital & Influencer Marketing.

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Meet the team

The company was founded in 2010 by top marketing and media managers who had been dreaming of an ideal work environment to unite employees with similar professional background and personal values.

  • Anton

    General Manager

    “People may hear your words, but they feel your attitude”.
    John C. Maxwell

  • Anna

    Managing Partner

    “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking”.
    Steve Jobs

  • Olga

    Managing Partner

    “If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants”.
    David Ogilvy

  • Elina

    Chief Accountant

    “Whenever you see a successful business, someone once made a courageous decision”.
    Peter F. Drucker

  • Olga

    Strategic PR Director

    "Be yourself. Everyone else is already taken".
    Oscar Wilde

  • Ekaterina

    Influencer Marketing Manager

    "Anyone who keeps the ability to see beauty never grows old".
    Franz Kafka

  • Olga

    Senior PR Manager

    “Life is really simple, but we insist on making it complicated”.

  • Anelia

    PR Manager

    "Theory is when you know everything but nothing works. Practice is when everything works but no one knows why. In our lab, theory and practice are combined: nothing works and no one knows why".
    Albert Einstein

  • Maria

    PR Manager

    "You never get a second chance to make a first impression".

  • Ekaterina

    Client Service Director

    “Everything you can imagine is real”.
    Pablo Picasso

  • Daria

    Head of projects

    “Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful”.
    Herman Cain

  • Alena

    Account Manager

    "People don’t know what they want until you show it to them".
    Frédéric Beigbeder

  • Gulnara

    Editorial Director

    "Work as if you were to live forever and treat others as you were to die tomorrow".
    Lev Tolstoy

  • Goar


    “Thinking is the hardest work there is, which is probably the reason why so few engage in it”.
    Henry Ford

  • Anna


    "You might prove anything by figures".
    Thomas Carlyle

  • Maria

    Head of SMM

    "Work Hard, Dream Big".

  • Alexandra

    SMM Manager

    “Happiness can be found in the darkest of times, if one only remembers to turn on the light”.
    Albus Dumbledore

  • Anastasia

    SMM Manager

    “Either write something worth reading or do something worth writing”.
    Benjamin Franklin

  • Anastasia

    SMM Coordinator

    “Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has”.
    Margaret Mead

  • Andrey

    Digital Expert

    "There are two kinds of people: those who back-up and those who back up already".

  • Sergey

    Event Manager

    "Think big!"

  • Alexey

    Event Manager

    "The best job is a highly paid hobby".
    Henry Ford

  • Elena

    Event Manager

    «A creative man is motivated by the desire to achieve, not by desire to beat others».
    Ayn Rand

  • Ivan


    "Good design is obvious. Great design is transparent".
    Joe Sparano

  • Maria

    HR Manager

    "You’re familiar with the phrase ‘Man’s reach exceeds his grasp’? It’s a lie. Man’s grasp exceeds his nerve".
    Nikola Tesla

  • Vladislav

    Digital Manager

    "The man who thinks he can do without the world mistakes. The man who thinks the world can`t do without him mistakes even more".
    Francois de La Rochefoucauld

  • Valeria

    PR Coordinator

    "Do what you can, with what you have, where you are".
    Theodore Roosevelt

  • Renat

    Office Manager

    "You won't go wrong if you do it correctly".
    Mark Twain


We prefer implementing integrated strategies that cover online and offline communication outlets. Effective PR is impossible without collaborating with online opinion leaders and getting mentioned on social media, while the results of digital initiatives skyrocket with the help of offline support.